There are many domain extensions available in todays market. Whether is is by country, or other unique names, it seems that new ones come out every year. But if you’re actively engaged in the domain market, you know that normal .COM’s are the most valuable.

Why?

Now this is very a good question. What is it about the extension .COM that makes it so special, that sets it apart?

1. The abbreviation (COM) stands for commercial. Most sites these days focus on making money and/or selling a product.

2. One of the oldest top level domains (TLDs), established back in January 1985.

3. Widely used; the internet audience is most familiar with this domain extension.

4. It is expected; when people have heard of a certain company on the radio, television, or another source of communication, they expect to be able to type in that name in their browser, add .COM at the end, and be directed to the site they were intending to find.

5. The majority of .COM extension domain names are gone. To have a good would mean one of either four things: you’ve had it for a while, you’ve payed a hefty price to get it, you got it when it dropped, you got extremely lucky and found one that wasn’t already taken. There is a large demand for good .COM names and therefore they sell for a lot. You could sort of say that its like a diamond, it’s rare and therefore valuable.

Stay tuned, I’ll have a post soon on value in other domain name extensions.

This entry was posted on Wednesday, March 5th, 2008 at 3:13 pm and is filed under Articles, Domains. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.